Whether they are unique keepsakes or everyday essentials, eBay offers spontaneous buying experiences due to its simple and clean application. Through its clean and simple application, the application makes it easy for customers to find unique treasures and sellers to connect customers globally.

eBay, designed by eBay Mobile, is an all-purpose application designed to respond to sellers’ and buyers’ ever-changing needs globally. Compatible with the Android as well as the iOS operating system, the application’s full range of features makes it perfect for users looking for convenience and usability. An easy-to-use interface combined with robust features makes the application entertaining and ideal even for casual shoppers as well as professional sellers.

One of the most obvious attractions of eBay is that it allows personalized shopping. Consumers are able to browse an enormous collection of merchandise ranging from fashion and technology and car parts to scarce collectibles. The ability to search the application is robust and allows shoppers to sift their selections by condition, brand, price range, and other criteria. Moreover, the image search tool makes it even easier: shoppers take a picture of an item, and the application recognizes and presents comparable listings live.

For sellers, eBay makes item creation and management easy. Sellers can use an automated scanner to upload quickly, add images and video to showcase items, and communicate directly with buyers using the application’s chat capabilities. Website simplicity reduces the learning curve, and thus even novice sellers can put items up easily. Moreover, analytical and promotional capabilities, like eBay’s “Promoted Listings”, make easy seller-buyer pairing and maximum exposure possible.

The site supports fixed price and auction listings and provides price convenience to sellers as they price their products. The facilities of bid and sale alerts and price history along with their delivery alerts keep them updated about their business all the time. Buyers are provided with offer alerts on regular intervals and price discounts when buying the products in bulk and when they are regular visitors to the site. These facilities of providing live updates and alerts provide transparency while buying and selling.

Another plus point of the application is the focus on safety. Policies of buyer and seller protection by eBay avoid fraud and conflict. The “Authenticity Guarantee” of the site on authentic products, e.g., trading cards and sneakers, provides an extra cautionary measure of buyer assurance by providing professional verification on buys. Secure and safe buys are also provided by secured information.

Although retailing and retail buying facilitate the user experience of eBay, some users have expressed discontent. There are complaints from buyers of search inaccuracies, where buyers are given irrelevant results upon applying filters. There are complaints from sellers about high commissions, poor customer support, and seller bias.